The 6-month launch campaign for independent films

You Have a Premiere.
You Have Six Months.
Make Them Count.

Most finished films never find their audience. Not because they are bad. Because filmmakers run out of time, strategy, and momentum. FilmLaunch gives you a personalised 24-week campaign from the moment your film is ready.

No credit card required · Set up in 10 minutes

Films by our founder selected at

Cannes·Berlinale·TIFF·Venice·Sundance·Tribeca·Locarno·SXSW
Sample OutputLive preview

The Last Vineyard

Festival Roadmap

Locarno (Apr 14) · San Sebastian (Jun 21) · Thessaloniki · Tallinn Black Nights

Press Angle

A sun-soaked family reckoning - perfect for arts and culture desks covering European cinema

Week 1 Task

Submit director's statement to Locarno selection committee by Friday

Filmmakers are great at making films. Marketing them is another story.

90%
of indie films never get a theatrical release
Source: Stephen Follows / AFM research
< 5%
of the production budget typically spent on marketing
97%
of independent films lose money for investors
Source: Filmmaker Magazine
83%
of films with distribution still fail to break even
Source: Filmmaker Magazine

How it works

From finished film to launch campaign in four steps.

01

Tell us about your film

Title, genre, logline, target audience, and launch goal. Takes about 10 minutes.

02

We build your 24-week campaign

Festival roadmap, press strategy, audience profiles, social plan, and distribution pathway. Generated while you wait.

03

Execute week by week

Your dashboard shows exactly what to do each week. No overwhelm. Just the right task at the right time.

04

Get AI help when you need it

Stuck on a task? Ask the AI for specific help. It knows your film. It knows the industry.

Inside the platform

One dashboard. Every angle.

filmlaunch.ai / dashboard

This Week

Your week at a glance

Week 6 of 24 · 4 tasks due

Open full view
Mon
Submit director's statement to Locarno
Wed
Send EPK to IndieWire and Screen Daily
Fri
Schedule 5 social posts for trailer week

See it in action

Real outputs. In minutes.

Instagram Caption

"Three siblings. One inheritance. A summer that breaks them apart. ⚡ ‘The Last Vineyard’ - in cinemas this October. Tag a friend who needs to see this."

Press Release

"FOR IMMEDIATE RELEASE - Award-winning director Maya Okafor returns with ‘The Last Vineyard,’ a sun-soaked family drama selected for the 2025 Karlovy Vary International Film Festival…"

Festival Submission Plan

"Tier 1: Locarno (deadline Apr 14), San Sebastián (Jun 21). Tier 2: Thessaloniki, Tallinn Black Nights. Tier 3: regional showcases - total budget €4,820."

Distributor Email

"Hi Léa, following up on our Cannes Marché conversation - attaching the EPK for ‘The Last Vineyard.’ Given your slate of European auteur dramas, I’d love your read on French theatrical…"

Marketing Calendar

"Week 1: Teaser drop · Week 2: Director interview · Week 3: Cast Q&A reels · Week 4: Festival announcement · Week 5: Ticket pre-sales - automated across IG, TikTok, newsletter."

Free · no signup required

Test Your Film. In 60 seconds.

Tell us about your film. Get your audience, positioning, marketing angle, and comparable titles - instantly.

Free. No account needed. Results appear in seconds.

Pricing

Cheaper than one poster designer.

Start free. Upgrade when you are ready. Cancel anytime.

Free

See what FilmLaunch knows about your film.

Add your film and get a real analysis. Audience profile, comparable titles, festival fit, and one social hook. Generated from your actual project. No credit card required.

0
  • 1 film analysis
  • Audience profile and positioning
  • Comparable titles
  • Festival fit overview
  • Social media hook
  • No campaign or weekly tasks

Your 24-week campaign is waiting. Upgrade when you're ready.

Most Popular

Filmmaker

For working filmmakers launching a film.

One active film. Full 24-week campaign. No PDF export.

49/month
  • 1 active film campaign
  • Full 24-week launch campaign
  • Complete festival roadmap (10 to 12 festivals)
  • Press strategy and pitch angles
  • Audience personas (3 profiles)
  • Social media content plan
  • Distribution pathway
  • Weekly AI task guidance
  • Get AI Help on every task
  • Email support

Studio

For production companies and sales agents.

Up to 10 active films. Client-shareable reports. PDF export included.

149/month
  • Up to 10 active film campaigns
  • Everything in Filmmaker
  • Client-shareable campaign reports with your branding
  • Sales agent outreach templates by territory
  • Comparative view across your slate
  • Priority support
  • Dedicated onboarding call
  • Early access to new features

Who we are

Built by filmmakers
for filmmakers.

Adolf El Assal, Founder of FilmLaunch AI
Adolf El Assal
Writer, Director, Producer, Founder

FilmLaunch AI was founded by Adolf El Assal, an award-winning writer, director and producer with over 20 years of international experience across Europe, MENA, and North America.

His feature film SAWAH reached Netflix Top 10 in over 20 countries and screened at more than 100 festivals worldwide. KANAVAL won the Amplify Voices Award at TIFF 2023. BARAKI was acquired by Netflix Benelux and France.

He built FilmLaunch because he lived the problem on every single one of those launches.

Great films. No roadmap. No budget for consultants. No time to figure it out.

This platform is what he wished had existed.

Netflix Top 10 · 20+ countries100+ festival selections20 years · Europe · MENA · North America
Founding Filmmaker

Founding Filmmaker Program. Closing at 100 members.

The first 100 filmmakers get lifetime Filmmaker access, a 24-week campaign built together on a live call, and co-marketing support at their launch.

53 of 100 spots filled47 remaining
Apply for a founding spot →

FAQ

Questions? Answered.

Most campaigns are ready in under 5 minutes. The AI analyzes your materials, identifies your audience, and produces a complete marketing strategy including social content, press releases, festival plans, and distribution roadmaps.

Yes. FilmLaunch AI is designed for all independent film formats - features, documentaries, shorts, and series. The AI adapts its strategy based on your genre, length, and target audience.

Filmmaker and Studio plans include exportable campaign calendars, press kits, outreach emails, and strategy documents. Studio also offers white-label exports for production companies.

We take security seriously. All uploads are encrypted, and we never share your materials with third parties. You retain full ownership of everything you create on the platform.

Stop guessing.
Start launching.

Everything your film needs to find its audience.